Tuesday, March 12, 2013

~ Tesla ~

Tesla Motors, Inc. is a electric company based out of Silicon Valley. The *youngest* car company in the USA, which raises the whole game. Elon Musk, the man behind Tesla Motors, has a very fascinating vision towards the integration of technology towards a greener, economical and cleaner planet {or may be Interplanetary travel & life expansion}. 

I admire his vision and how it is being made into a reality by his group of innovators. They are bringing a massive change towards how the future of Urban Transportation would be in the next 5 years. 

Despite all the coverage Model S has been getting from the mainstream media over the last 3 months - John Broder on NYT, The Verge, Car & Driver, Auto Blog. Elon Musk says that he is not worried about critique or negative feedback, but has a problem with false reviews.

Keeping all that aside, I was amazed at the whole new approach which Telsa Motors undertook to build an electric car. The infrastructure is massive & totally different from the other combustible car manufacturers. While some of the luxury sports cars are hand crafted in European countries, Telsa brings in life-sized Robotic automation to get a car running. The way these Robots are trained by their handlers to achieve the precision output in their operations, across various floors, left me spellbound. 

I will stop talking and let you watch the NGC documentary on Tesla Motors & Model S

Feel harnessing the Solar energy to produce electricity would hold the key in many of the developing countries to make Electric Vehicles a more viable option. In a country like India where scheduled power outages are common  even in the cities, the adoption of EVs can happen only if there is holistic planning & execution by both Government & EV companies.

As of now I cannot afford a car from Telsa Motors, however have been patiently waiting for the latest version of Reva well over an year since it was announced in Delhi Motor Show Jan 2012. From what I read, Mahindra has been waiting for Govt of India's National Electric Mobility Mission Plan 2020 which plans to provision subsidy or benefit for the consumer buying electric vehicles. Googled about it & see that Reva are set to announce something on 18th of March 2013.

I know there would be a lot of opposition & skepticism towards electrical car manufacturer, be it Tesla or Reva. Eventually people will realize the benefits  of an electric vehicle which is more economical & environmental friendly in an urban setup. A Better, Cleaner & Greener is the way to go in the future. 

Reading: Elon Musk - Wired | Youtube Interview | On Reva - Reva | Launch of E20 on Mar 18th | NEMMP Vision | A moment in Sun

"I don't know--the whole 'winner of SXSW' thing is really weird this year," says GroupMe cofounder Jared Hecht. "You know what I think is really cool this year? More people are here to listen to Elon Musk talk about sending ships into space, and I think that's just awesome and fundamentally different than coming here to hear about the next big social media app."

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